The Obsession With Scale
Everything today feels obsessed with scale — millions of users, massive reach, world-changing ideas.
But what about small problems? Personal ones? Weird, specific ideas that only matter to you?
How I Think About It
I mostly build things for myself.
If someone else finds them useful, that’s a bonus. If not, it’s still worth it.
Things I Build
- Small tools to organize my routines
- Apps that support my running and learning
- Experiments that may never be finished
The Joy
There’s something freeing about building without pressure.
No metrics. No hype. No expectations.
Just curiosity. Just making things.
Build anyway.